Laura Cafik Martin

Elite Consult Coaching


Laura has 24 years of dental experience; she has spent 17 years of those years practicing alongside one of the highest acclaimed orthodontic educators, Dr. Willy Dayan as his Treatment Coordinator, who has provided her with substantial insight. Laura is a certified dental assistant, is part of the TC Faculty Team with Align Technology, and has over 120 lecturing/coaching/ in-office training engagements since first sharing her expertise in 2014. Laura's product knowledge of Invisalign® and orthodontics biomechanics stands superior and has been accredited with maximum sales in the businesses of those who have requested her tutelage. Laura's motivational skills and techniques have improved team synergy, patient experience and generated increased referral flow. HARP certified, dental photography, and iTero trained.

Working in the field of dental and orthodontics has been a lifelong passion for Laura. This, coupled with her desire to educate and connect with others, makes her a proven asset within the field.

Laura lives in Leslieville, Toronto, with her husband, Chef Curt Martin, and Actor Cash Martin's son.

Level Up With

Cafik Martin Coaching

A resource for Orthodontic practices globally

Our clients will be able to conquer their consultations from anywhere in the world.

The goal of Cafik-Martin Coaching is to assist in improving the effectiveness, TC's knowledge base, and consultation approach. CMC will provide insights on increasing revenue and optimizing the referral base. A strong focus on educating staff on the consequences of malocclusion, principles of hospitality, human resource management, and capitalizing on individual strengths will enable the team to perform at their full potential. Recommending effective interview and consultation techniques result in increased consult conversions and an improved patient experience resulting in increased like-minded leads.


Signature Program

Join Laura's Private Training Academy.

Learn how to increase your starts by 25-100%

There is a Yes-Way. Learn the simple strategic yes-steps to consultation success. Lessons, laughs, support, mentoring. Gain confidence, knowledge, and a better understanding of your value and the value you can bring to the profession we love. Limited spaces annually.

Limited spaces annually.

September 2020 cohort SOLD OUT!

March 2021 cohort SOLD OUT!

December 2021 cohort SOLD OUT!

Our Next Registration Dates Are Open, Reserve Your Spot, Today! March 2022 & September 2022

Learn More

Keynote Speaker

Book Laura for your next event.

Known for her ground breaking content, passion for orthodontics, and laugh!

Laura Cafik-Martin has a vast presentation portfolio with over 100 speaking engagements over her career and across every province in Canada. She is an incredible resource for practices, especially Treatment Coordinators.

Her energy, personality, and delivery is absolutely off the charts and make a memorable experience for all attendees each and every time.

Contact for Availability, Pricing, and Bookings.


In-Office Training

Consult Observation and Assessments.

Improve your consult performance with in-office training with Laura

  • Full-day in-office observation & assessments.
  • Lunch Meeting. Customized. Options; One-on-ones, lunch & learn, or a round table discussion or practice a better binder system.
  • Second-day customized in-office training based on day one assessments. Options of full or half-day.
  • Observation, evaluation & recommendation notes will be provided.
  • Follow-up monthly sessions included ensuring clear expectations, implementation & success.

Virtual Consult

Observation & Assessments

There is ALWAYS room for improvement.

Sometimes the minor changes can make the BIGGEST difference. Knowing the difference is the difference. Clients experience growth after giving, receiving, and implementing Laura's feedback.

Start to improve consult performance in 4 easy steps.

Step 1: Initial Planning Session.

Step 2: Audio Recording Reviewed, Consult Observation(s) and Assessments Complete.

Step 3: Virtual customized training session(s) to help you clear the path and simplify your YES steps.

Step 4: Successful training follow-up session.

Book your online consultation. Contact us to connect


Client Love

Laura can motivate people to want orthodontic treatment better than anyone I have met worldwide.

Dr. Willy Dayan

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